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Cole Trotta goes to Africa

Cole Trotta goes to Africa

Cole Trotta goes to Africa Spud and Cole Trotta took an extremely spontaneous adventure to the African plains to snag this one quick raw run for you. You’re welcome. #s1helmets Cole rocking the S1 Lifer...
Keeping the groms safe!

Keeping the groms safe!

Keeping the groms safe! CHILD HELMET SAFETY IS IMPORTANT! Helmet safety is important at all stages of life – but for a developing brain of a child, kid or adolescent major brain damage and head trauma can have significantly worse consequences – Making Child Helmet...
SKATEBOARDING’S ENDANGERED SPECIES BY BOB UMBEL

SKATEBOARDING’S ENDANGERED SPECIES BY BOB UMBEL

Due to loss of habitat, a lack of breeding, cultural shifts and plain dumb luck, some of skating’s most entrenched characters, tribes and behaviors are going extinct. Here are some examples of vanishing acts. #1: The Vert Skater Once a thriving, if clearly unhinged,...
S1 LIFER HELMET VS SOFT FOAM HELMET

S1 LIFER HELMET VS SOFT FOAM HELMET

#danfromS1 shows you how helmets are tested and shows you how regular soft foam skate helmets do not adequately buffer or disperse impact energy. This video also explains why the S1 Lifer Helmet is a better and safer helmet. Impact Testing: S1 Lifer Helmet VS...
RETRO LIFER IN STOCK

RETRO LIFER IN STOCK

Deep fit + Certified Protection + Lightweight + Retro Cut = S1 Retro Lifer Helmet Quite possibly the coolest and safest skate helmet on the market! As worn above by legendary skateboarder Lester Kasai. You might be interested in learning more about skateboard helmet...
MIKE FRAZIER & BOB UMBEL

MIKE FRAZIER & BOB UMBEL

“I have had too many friends get knocked out or worse in the soft non-certified helmets. S1 is a company that is all about safety and the S1 Lifer Helmet is a helmet I recommend to everyone we skate vert with.” – Bob Umbel mike frazier florida vert...

The Safest BMX & Bike Helmet

THE BEST BMX & BIKE HELMET The S1 Lifer Helmet & Retro Lifer Helmet are ASTM multiple impact certified and CPSC high impact certified. The S1 Lifer and The S1 Retro Lifer are the best BMX & Bike helmets. Each S1 Lifer Helmet and Retro Lifer Helmet is batch...

Labor Day Skate

Check out team riders Cooper Darquea, Andrew Schumacker and Ari Chamasmany in their Labor Day skate edit. Yeeww!!

Sabre Norris featured in Kid Mac – Higher

Check out Aussie shredder Sabre Norris featured in the Kid Mac music “Higher”! She recently became the first Australian female EVER to land a 540! We’re honored that she chose an S1 Helmet to protect her head while she tried the trick 100 times a day...